Trust the Process. Put in the Reps.
Organic social takes time. Ignore the vanity metrics when starting out. Just build your channel and put in the reps. Trust the process!
Here’s why you should consider digital ads, and how you can make them cost-effective for your business
Thousands of brands are now putting ads on your social media newsfeeds and Google search results – and all for a good reason. With ads, they are able to drive traffic and eventually conversion into their website. This article will let you in on what you need to know so you can avoid spending more than you should on ads, and how you can make them effective that they give you high conversions.
Content Strategy and Marketing Plan: 4 Best Practices for Creating Content That Your Audience Will Read
Do you as a marketer or business owner struggle to create a content strategy for your brand? Perhaps you feel that you’re not ready to invest in Facebook or Google ads yet so you would rather focus on content for your website and social media platforms. Well, a content strategy works too! But a successful content marketing program is anchored on a solid content strategy. Here are some tips and best practices to address this pain.
Product Messaging – How to write effective copy to drive sales
Do you feel like your website could use some love in terms of its sales copy? Are you frustrated about how confusing or inconsistent the text and descriptions in your product pages are? How can you craft relevant messages and high-converting value propositions into one perfect, fool-proof sales page copy? Believe it or not, even if you have never considered yourself a writer, this is possible, thanks to certain systems and frameworks.
Google Tag Manager – why you need to set this up for your website analytics
Did you know you can track where visitors are clicking on your website, how further down they scroll through your page, how much of a YouTube video in your website they watch, if they’re pausing or clicking links within it, and how often they do it? These are just some of the amazing things Google Tag Manager can tell you about your website!