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User-centric

Growth Marketing Mindset: The User-centric Approach

The best digital marketing strategy is grounded on the user and their needs. User-centric approach is a core element of growth marketing. Growth happens when people find value in what you provide them. A good rule of thumb for growth marketing? Start with the user in mind.

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Flow state

What is flow state? How to enter flow?

I’m always chasing flow state. It’s when I feel in the zone, as if the environment disappears and what’s left is what I’m doing at the moment. Dr. Mihaly Csíkszentmihályi, Ph.D, one of the most distinguished psychologists of modern world, coined the term “flow state” in his 90s book. He defined this as the “optimal state of consciousness where we feel our best and perform our best” and “being completely involved in an activity for its own sake.”

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Managing stress

7 ways to manage stress

Stress can affect us in more ways than one. Sometimes, it’s just “one of those days.” But there are times when it could lead to health problems like high blood pressure, chronic fatigue, digestive issues, insomnia, low libido, and depression. Here are 7 ways to keep it at bay

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